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Videos

IABM Webinar How to get the most ROI out of your next exhibition

If you want to get more return on your Show investment, this webinar from Cindy Zuelsdorf of Kokoro shows the new best practices for lead follow up. Get details on what’s working now for turning leads into sales. Some exhibitors go to a show - collect leads - send a quick thank you email - pass off the leads to the sales people - and hope for the best. These people are leaving money on the table! There’s a better way, and in this webinar you can find out what that is.